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SAFe-APM Valid Practice Questions, SAFe-APM Learning Engine
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Scaled Agile SAFe Agile Product Manager (APM 5.1) Sample Questions (Q53-Q58):
NEW QUESTION # 53
What aspect of a product or service does the "Golden Circle" consider most important to communicate to prospective Customers?
- A. The purpose of the product or service
- B. The array of benefits the product or service offers
- C. The product or service that sets it apart from others
- D. The Solution that the product or service provides
Answer: A
Explanation:
The Golden Circle is a framework developed by Simon Sinek that suggests that the most effective way to communicate a product or service to prospective customers is to start with the "why" - the core purpose, belief, or cause that drives an organization or individual. By explaining the "why" before the "how" (the strategies and methods) and the "what" (the products, services, or offerings), the communicator can inspire and connect with the customers on a deeper level, and differentiate themselves from the competitors who focus on the features or benefits of their products or services.
References:
* Frameworks for Setting Company Priorities: The Golden Circle: This article from Geckoboard explains how the Golden Circle can help organizations align their actions and strategies with their purpose and values, and communicate them effectively to their customers and stakeholders.
* How to Use the Golden Circle in Business: This article from ActiveCampaign provides a detailed guide on how to apply the Golden Circle to various aspects of business, such as marketing, sales, customer service, and leadership.
* Golden Circle: A different approach for a unique value proposition: This article from ThePowerMBA illustrates how the Golden Circle can help businesses create a unique value proposition that resonates with their customers and stands out from the crowd.
NEW QUESTION # 54
In which Roadmap Feature bucket would a Product Manager place an add-on Feature?
- A. New Business
- B. Horizon 1
- C. Up-sell
- D. Retainment
Answer: C
Explanation:
An up-sell feature is a feature that encourages customers to buy a more expensive or advanced version of a product or service, or to add additional products or services to their purchase. An up-sell feature can increase the revenue and profit per customer, and enhance the customer value proposition. An add-on feature is a type of up-sell feature that adds functionality or benefits to the existing product or service, and usually requires an extra payment or subscription. For example, a cloud storage service may offer an add-on feature of extra storage space or enhanced security for a higher fee.
References:
* Feature Categories: This article from the Scaled Agile Framework explains the concept and purpose of feature categories, and how they can help product teams prioritize and communicate the value of features. It also describes the four main feature categories: new business, up-sell, operational efficiency, and retainment.
* Product Roadmap: Examples, Types and Key Features: This article from AltexSoft provides a comprehensive guide on product roadmaps, including their key features, common types, and examples.
It also provides some tips and best practices on roadmap creation and communication.
NEW QUESTION # 55
What is an important step that increases confidence in the projected value of a market segment when integrating data from multiple sources?
- A. Collecting just enough data to elicit clear market segmentation value
- B. Keeping calculations transparent and continually updated as more accurate information becomes available
- C. Understanding the impacts on the requirements, Solution Context, backlog, and the Architectural Runway
- D. Focusing on internal Customers and analyzing the internal financial impact
Answer: B
Explanation:
The projected value of a market segment is an estimate of the potential revenue and profit that can be generated from selling products or services to that segment. To increase confidence in this estimate, it is important to keep the calculations transparent and continually updated as more accurate information becomes available. This involves documenting the assumptions, data sources, methods, and results of the calculations, and validating them with stakeholders and experts. It also involves monitoring the changes in the market conditions, customer behavior, and competitor actions, and adjusting the calculations accordingly. By keeping the calculations transparent and updated, the organization can ensure that the projected value of a market segment reflects the current and future reality, and avoid overestimating or underestimating the market opportunity.
References:
* Market Segmentation: Definition, Example, Types, Benefits: This article from Investopedia explains the concept and purpose of market segmentation, and describes the four primary types of market segmentation: demographic, geographic, psychographic, and behavioral.
* Market Segmentation: Definition, Types, Benefits, & Best Practices: This article from Qualtrics XM provides an overview of market segmentation, and discusses the benefits and best practices of market segmentation for businesses. It also provides some examples and tips on how to segment markets effectively.
* Data Integration Market Size, Share & Growth Report, 2030: This article from Grand View Research provides a comprehensive analysis of the global data integration market, including the market size, share, growth, trends, drivers, challenges, opportunities, and segments. It also provides a regional and competitive landscape of the data integration market.
NEW QUESTION # 56
What is the primary data used in market research?
- A. Market structuring
- B. Testing hypotheses
- C. Market sizing
- D. Developing hypotheses
Answer: B
Explanation:
Primary data is information collected through original research by the marketer or researcher themselves.
Primary data is used to test hypotheses, which are tentative statements or assumptions about the relationship between variables or the outcome of an experiment. Testing hypotheses helps to validate or invalidate the assumptions and predictions made by the marketer or researcher, and to measure the effectiveness and impact of their product or service.
References:
* Primary Data - Types, Methods and Examples: This article from Research Method defines primary data, explains its types and methods, and provides some examples of primary data collection and analysis.
* [Hypothesis Testing]: This article from the Scaled Agile Framework describes the concept and process of hypothesis testing, and how it helps to evaluate the value proposition and assumptions of a product or service using experiments and feedback.
NEW QUESTION # 57
Which aspect of the Continuous Delivery Pipeline (CDP) includes Gemba?
- A. Continuous Deployment
- B. Continuous Integration
- C. Release on Demand
- D. Continuous Exploration
Answer: D
Explanation:
Gemba is a Japanese term that means "the real place" or "the place where value is created". In the context of the CDP, Gemba refers to the practice of going to the source of customer needs and feedback, and observing and learning from them. Gemba is an integral part of Continuous Exploration (CE), which is the first aspect of the CDP that drives innovation and fosters alignment on what should be built. CE involves applying Customer Centricity and Design Thinking to understand and create alignment on new development opportunities, and validating them with customers using hypothesis-driven experiments.
References:
* Continuous Exploration: This article from the Scaled Agile Framework explains the purpose, process, and benefits of CE, and how it uses Gemba, design thinking, and lean startup methods to explore the market and customer needs, and define a vision, roadmap, and set of features for a solution.
* Gemba Walk: How to Drive Continuous Improvement in Manufacturing with Connected Work: This article from Parsable describes how Gemba walks can help manufacturing leaders and teams identify and solve problems, improve processes, and increase customer value. It also provides some tips and best practices for conducting effective Gemba walks using connected worker technology.
NEW QUESTION # 58
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